Number Two: Me neither.
NO: It’s all very well them storing and showing stuff of historical, scientific, artistic, or cultural interest but, as Gertrude Steam said 'you can be a modem or be a museum, but you can’t be both.'
NT: Classic Steam....
NO: Thing is, it’s all digital now
NT: Ones and zeros ....
NO: Visitors want to be entertained.
NT: Absolutely.
NO: And frankly the word museum doesn't capture the diversity of the venue's collections or the role it plays in the arts community.
NT: No capture at all. None… an absence of capture even
NO: So what we need to do is something really radical.
NT: We could give them more money. Their budget has been frozen for the last five years and ....
NO: Don’t be ridiculous.
NT: ....or we could give them less money, of course.
NO: No. I want something radical, something that will transform the paradigm.
NT: We could get rid of that interactive science place. The Jackson Pollock painting game’s a bit tired … not very exiting … (laughs to himself)
NO: Hmmmm (thinks hard) …radical… rad-i-cal… (thinks harder). I know! We’ll change the name.
And that is what they are going to do.
