The Cadbury's people have never been shy about pointing their chocolaty finger art’s way. Our last Cadbury’s post had them making an ad where the denizens of chocolate land munched on the arm of the Venus de Milo and now, in their latest ad epic, they go the whole destructive hog and split a statue clean in half.
What follows is definitely silly and involves purple-clothed people emerging from the statue's base, choppering in some playground gear and then inexplicably cutting to a Guggenheim Museum-style foyer to exhibit a giant mixing bowl. What’s it take to sell fine chocolate? Based on our survey of two: sacrificing art, that’s what.
Images: Joyville the latest Cadbury’s advert. You can see it here.