Friday, January 29, 2010

Art in adland: a bad case of Pollocks


One of your design team has been to see Francis Ford Coppola’s version of Dracula and come up with a suitcase based on Eiko Ishioka design for the Count’s body armour. Now it’s off to the ad agency for a great idea to convince the market. “You will just love this; imagine a guy holding the suitcase, and doing acrobatics in front of a painting that looks like it was painted by Jackson Pollock.” Perfect.
Images: Stills from TV advert for Samsonite's Cosmolite